Fuzzy

2024

Fuzzy was created to tackle real struggles like isolation, lack of motivation, and the challenge of sticking to self care habits. The app is designed to give users a simple, effective way to track progress, set realistic goals, and connect with a supportive community.



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Process

🛑 Staying motivated is hard


Many people struggle to maintain self-care habits and mental health routines. Without structure and accountability, it’s easy to feel overwhelmed and give up.

🌍 Mental health can feel isolating


Without a sense of community, it’s easy to feel like you’re going through things alone, which only makes it harder to stay on track.

📉 It’s tough to see progress


When there’s no clear way to track your mental health journey, staying engaged and motivated can feel impossible. Small wins go unnoticed, and setbacks feel bigger than they are.

How can we create an app that keeps users motivated, connected, and aware of their progress?



Outcome

Key Takeaways

90% of users found the app easy to navigate.
70% valued the community support features.
50% wanted more options for goal tracking and reminders.

🔑 What stood out?

  • Simplicity is key, especially when motivation is low.

  • Peer support and accountability features make a huge difference.

  • Customizable goal-setting helps users stay on track without feeling restricted.

Challenges & Solutions

Keeping it simple without losing key features
Solution: A minimalist design with progressive disclosure—so users see what they need when they need it.

Creating a safe, supportive community
Solution: Built-in moderation tools and clear community guidelines to keep interactions positive.

Helping users stay engaged, even on tough days
Solution: Gentle reminders, progress tracking, and small celebrations to reinforce consistency.

Outcome

Fuzzy successfully tackled the biggest mental health hurdles: low motivation, isolation, and accountability.

🔹 90% of users found the app easy to use.
🔹 70% felt supported by the community.
🔹 Mood tracking helped users visualize progress and stay motivated.

By making self-care more approachable and engaging, Fuzzy empowers users to build healthier habits.