Mon Reve
Monreve is an app designed to improve the car detailing experience by simplifying appointment booking, providing transparent pricing, and enhancing user satisfaction. It focuses on mobile convenience, real-time availability, and fostering a community of user reviews and feedback.
01
Problem Statement
The car detailing industry struggles with outdated customer experiences, including cumbersome booking processes, unclear pricing, variable service quality, and minimal online presence. These issues lead to customer frustration and lost revenue for businesses.
02
User Data
Conducted in-depth interviews and surveys with 15 participants, including both existing and potential customers of car detailing services. The research aimed to understand their booking experiences, preferences for service providers, pricing expectations, and desired features in a new app. Key findings highlighted frustrations with current booking systems, a strong demand for transparent pricing, and a preference for mobile-friendly options.
Target Participants: 15 participants.
5 existing car detailing customers: To understand their current challenges and expectations.
10 potential new customers: To gather insights on what would attract them to use a car detailing service.
Methods
In-Depth Interviews: To gather detailed qualitative insights into user experiences, preferences, and pain points.
Surveys: To collect quantitative data on user needs, preferences, and satisfaction levels.
Interview Questions
Have you booked a car detailing appointment recently? What issues did you face?
What do you consider most important when choosing a car detailer?
How do you currently compare prices for car detailing services? What could be improved?
How do you prefer to communicate with service providers? Why?
Have you used any apps to book appointments before? What features did you find helpful?
What features would you like to see in a new car detailing app?
What frustrates you about current options for booking car detailing services?
Do you prefer using an app or a website to book appointments? Why?
What pricing structures would make it easier for you to compare and choose car detailing services?
How can we make it easier for you to leave reviews and provide feedback about car detailing services?
User Pain-points:
Difficulty in booking car detailing appointments online
Desire for clear and upfront pricing
Preference for flexible options (mobile vs. in-store)
Findings:
80% of participants expressed dissatisfaction with current online booking systems
90% indicated a preference for an easier-to-use app
70% valued having various service options available
03
Personas
04
Result
Monreve enhances the car detailing experience by focusing on mobile convenience, transparent pricing, and real-time booking. A community-driven platform with reviews and feedback ensures high-quality service and overall customer satisfaction.
